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Big Business Thinking.Built for Yours.

Strategic consulting for Australian SMEs and startups ready to grow smarter, scale faster, and lead with confidence.

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Strategic Clarity. Sustainable Growth.

CompassPoint Advisory partners with Australian small and medium businesses and startups to unlock the strategy, structure, and systems that ambitious founders need - without the corporate price tag.

Learn more about our approach

About CompassPoint Advisory - Melbourne-Based Business Consultants for Australian SMEs

CompassPoint Advisory is a Melbourne-based strategic consulting firm purpose-built for Australian SMEs and startups in the $5M–$20M revenue range. We combine enterprise-grade rigour with practical, founder-friendly delivery - so you get clarity and momentum without the overhead of a big-four engagement.

Credentials

IBMFujitsuDXC TechnologyBupa

Founded by Amelia Ghofrany, our work is grounded in 20+ years of senior experience across these organisations. We help leadership teams align on strategy, tighten operations, navigate change, and adopt AI where it genuinely moves the needle.

Scaling a business shouldn't mean sacrificing control.
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Consulting and Advisory Services for Growing Australian Businesses

Every engagement with CompassPoint Advisory is tailored to your business, your industry, and your goals. Here's how we work with SMEs across Australia.

Business Strategy Consulting for Australian SMEs — Future-ready strategies grounded in market insight, positioning, and financial discipline.

STRATEGY

Business Strategy Consulting

About strategy consulting

Future-ready strategies grounded in market insight, positioning, and financial discipline.

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Operations and Process Optimisation for Australian SMEs — Map, assess, and redesign core processes - plus practical AI and automation opportunities.

OPERATIONS

Operations and Process Optimisation

About operations & optimisation

Map, assess, and redesign core processes - plus practical AI and automation opportunities.

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Change Leadership and Culture Transformation for Australian SMEs — Human-centred change for restructures, technology rollouts, and culture shifts.

CHANGE

Change Leadership and Culture Transformation

About change & culture

Human-centred change for restructures, technology rollouts, and culture shifts.

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AI and Digital Transformation Consulting for Australian SMEs — Practical, high-impact AI opportunities and a roadmap right-sized for your business.

TECHNOLOGY

AI and Digital Transformation Consulting

About AI & digital transformation

Practical, high-impact AI opportunities and a roadmap right-sized for your business.

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Executive Coaching for Senior Leaders for Australian SMEs — Clarity, strategy, and accountability for founders, CEOs, and senior leaders.

LEADERSHIP

Executive Coaching for Senior Leaders

About executive coaching

Clarity, strategy, and accountability for founders, CEOs, and senior leaders.

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On-Demand Advisory for Australian SMEs — Senior consulting expertise by the hour - no retainer, no lock-in.

ADVISORY

On-Demand Advisory

About on-demand advisory

Senior consulting expertise by the hour - no retainer, no lock-in.

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Growth Accelerator Workshop for Australian SMEs — Signature facilitated session to diagnose blockers and map a clear 12-month growth plan.

★ SIGNATURE

Growth Accelerator Workshop

About the Growth Accelerator

Signature facilitated session to diagnose blockers and map a clear 12-month growth plan.

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Client voices

What our clients say

Amelia is an exceptional leader with a proven ability to translate strategy into measurable outcomes. In my capacity at Harbour Consulting, I've engaged Amelia and her team across multiple initiatives, where they consistently delivered high-quality, insight-led outcomes.

She brings a structured, commercially grounded approach to every engagement, with a clear focus on enabling growth and scale for SMEs. Amelia has a natural ability to build trust with stakeholders while maintaining a sharp consulting lens, making her a highly effective partner for organisations navigating digital transformation.

Suzi Nikoloski

Managing Partner, Harbour Consulting

We had a fantastic experience working with Amelia. She is incredibly knowledgeable in her field and genuinely passionate about helping others succeed. Her advice was not only practical but also tailored to our situation, making it easy to understand and implement.

Amelia had a willingness to share valuable insights and tips that we could apply immediately to improve our business. She is approachable, supportive, and truly cares about her clients' outcomes. I highly recommend Amelia to anyone looking for a skilled and reliable business advisor. Thank you again for your guidance and support.

Navid K. Baghi

Principal Solicitor, Amity Lawyers

How We Work

A disciplined, collaborative process - from first conversation to sustained momentum.

  • 1

    Discovery & Audit

    We begin every engagement with a structured discovery process.

  • 2

    Strategic Roadmap

    From the discovery findings, we build a clear, prioritised strategic roadmap.

  • 3

    Execution & Alignment

    Strategy without execution is just planning.

  • 4

    Ongoing Optimisation

    The best strategies evolve.

See our full methodology →

Our difference

Why Australian SMEs Choose CompassPoint Advisory

We're not a generalist consulting firm. We're not a freelance marketplace. And we're not a coaching program that hands you a workbook and wishes you luck. We are a dedicated strategic partner — one that rolls up its sleeves, learns your business deeply, and works alongside you to drive real, measurable outcomes.

01

Enterprise experience, SME focus

20+ years of senior corporate expertise, now exclusively focused on SMEs.

02

Melbourne-based, nationally active

In-person, remote, or hybrid across Australia.

03

Results-first, not hours-first

Every project scoped around your outcomes — not billing targets.

04

Built for the $5M–$20M business

Designed around the specific challenges of this growth stage.

05

AI-ready advisory

We stay at the leading edge of AI and digital transformation so you don't have to.

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Frequently Asked Questions

Straight answers on how we work, who we serve, and how to get started.

A business consultant works alongside SME owners and leadership teams to solve strategic, operational, and organisational challenges. At CompassPoint Advisory, we help Australian small and medium businesses build growth strategies, improve their operations, manage change, and adopt AI and digital tools - giving them access to expert thinking previously available only to large corporations.

Fees vary depending on scope, duration, and engagement type. CompassPoint Advisory offers flexible models - from project-based engagements to on-demand hourly advisory - so SMEs can access support without a large upfront commitment. We offer a free discovery call to understand your needs and provide a tailored proposal. Consider consulting fees as an investment - the right advice at the right time can unlock revenue, reduce waste, and accelerate decisions.

If you're experiencing rapid growth without systems to support it, a clear ambition but no strategic roadmap, operational inefficiencies eating into margins, a major change underway, or leadership challenges affecting team performance - consulting support could be transformative.

The first step is a free, confidential discovery call with our founder, Amelia Ghofrany. In 30 minutes, we'll explore your goals, your challenges, and whether we're the right partner. Book directly via our Calendly link - no commitment required.

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Ready to Grow Your Business with Confidence?

Whether you're navigating a growth inflection point, looking to sharpen your strategy, or exploring how AI can future-proof your operations - CompassPoint Advisory is your trusted partner.

Book Your Free Discovery Call →

Confidential. No sales pressure. Just straight-talking strategic advice.